B2B VS B2C eCommerce Marketing – Module 3 – Part 3 – eCommerce Unlocked

This video lesson from Neil Patel's eCommerce Unlocked series covers the fundamentals of B2B sales. It explains the differences between B2C and B2B sales, outlines the typical B2B sales process from lead generation to closing, and highlights tools like LinkedIn Sales Navigator for finding qualified leads.

⏱️ Chapter Timeline

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✨ AI Takeaways & Lesson Breakdown

1
B2B sales differ from B2C by having higher price points, longer sales cycles, multiple decision-makers, and greater involvement from sales teams rather than low-touch automated checkouts.
2
The typical B2B sales process includes lead receipt, call preparation, qualification, a discovery call, a strategic plan presentation with decision makers, and final decision/closing meetings.
3
Discovery calls are essential for understanding the lead's personal pain points, budget, timeline, and previous solutions tried, allowing salespeople to tailor their pitch.
4
LinkedIn and LinkedIn Sales Navigator are highlighted as top tools for finding B2B leads by targeting specific job titles such as managers, directors, and VPs.
5
Relationships are crucial in B2B sales, often taking 90 to 120 days or longer to close six- or seven-figure deals, requiring optimized profiles, recommendations, and active group participation.
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Course Content

20 Lessons Total

Playlist
01
Welcome to Ecommerce Unlocked: Your Free Ecommerce Marketing Course
02
How To Leverage The Top Retailers In The World – Module 1 – Part 2 – eCommerce Unlocked
03
22+ Marketing Channels For eCommerce – Module 1 – Part 3 – eCommerce Unlocked
04
Double Your eCommerce Sales With A Few Simple Tweaks – Module 2 – Part 1 – eCommerce Unlocked
05
Ranking Your eCommerce Store On Google – Module 2 – Part 2 – eCommerce Unlocked
06
Content Promotion For eCommerce – Module 2 – Part 3 – eCommerce Unlocked
07
How To Increase Your eCommerce Revenue With Amazon – Module 3 – Part 1 – eCommerce Unlocked
08
Marketing on Etsy, Walmart, eBay & Facebook Commerce – Module 3 – Part 2 – eCommerce Unlocked
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B2B VS B2C eCommerce Marketing – Module 3 – Part 3 – eCommerce Unlocked
10
Skyrocket your eCommerce with Shopping/Product Campaigns – Module 4 – Part 1 – eCommerce Unlocked
11
How To Build Paid Campaigns On YouTube, Etsy & Instagram – Module 4 – Part 2 – eCommerce Unlocked
12
21 eCommerce Case Studies – Module 4 – Part 3 – eCommerce Unlocked
13
Quick Hacks to get Paying Customers – Interview with Tai Lopez
14
4 eCommerce SEO Techniques for Beginners (Ranking Your Products and Getting FREE Google Traffic)
15
7 Ecommerce Marketing Secrets You Can Learn From Big Brands
16
What You Should Do When People Have Money And Can’t Afford Your Product | Sales Advice
17
How I Turn a Boring Product Into a Marketing Success Behind My Most Successful Campaigns
18
The Best Sales Funnel for e-Commerce
19
How to Convert Your Leads Into Sales With These 5 CRM Features
20
Here’s an Ad Hack That Will Produce Instant Sales

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